Dev Wool House
Finding and resolving keyword cannibalization on a real, live e-commerce site.
The site
Dev Wool House is a live e-commerce store selling yarn and craft supplies, connected to RankDriver for ongoing crawling, Search Console tracking, and keyword analysis.
The challenge
Multiple product and category pages on the site were competing for the same product-related keywords, splitting ranking signal instead of concentrating it on the strongest page.
What RankDriver did
- ✓ Crawled the site and connected real Search Console data
- ✓ Detected keywords where multiple pages were ranking and competing against each other
- ✓ Identified which page should be the clear winner for each cannibalized keyword
- ✓ Recommended specific fixes through the decision engine, reviewed and approved before anything was applied
The result
Verified outcome
Before
Awaiting verified data
After
Awaiting verified data
Real, verified before/after numbers for this site will be added here once available.
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